Coming Back Stronger with Yazz Abdulla

Hospitality Mavericks Podcast. Coming Back Stronger Episode 5 with Yazz Abdulla

Coming Back Stronger is a special edition podcast series focusing on the way food and drinks businesses are bouncing back as the world slowly starts to re-open from COVID-19.

We will especially share great stories on how progressive leaders are bouncing back from the pandemic by utilising the power of technology and delivery.

By tuning into these conversations in the coming period, you will be able to pick up on great stories, insights and facts, as well as best practices from industry experts, independent operators to national chains who are all setting a new standard for how to operate in the new normal.

Vita Mojo and Hospitality Mavericks joined forces on this project due to the shares beliefs we have on how tech plays a massive role in building companies that are good for people, communities and the planet.

In this episode, Michael talks with Yazz Abdulla, CEO and Founder of Urban Hospitality - a consultancy business that has been focusing on delivery dark kitchen projects over the last couple of years. 

Yazz talks about the rise of dark kitchen and delivery, and their impact on the restaurant industry, pre and post-pandemic. We also talk in detail about how to set up and build an outstanding dark kitchen brand and operations, and how the market will move the next 12-18 months.

Yazz gives some stellar advice at the end of the interview.


  • Understanding the structure of the dark kitchen and virtual kitchen
  • It is starting to give sense to set up your own delivery team
  • One needs a portfolio of virtual brands to make the numbers work
  • Dark kitchens are not a quick rich scheme
  • Technology should be part of the toolkit for progressive leaders